Lovely Coco Rocha stars in the new Sass & Bide Spring campaign, as the brand expends their digital profile, being on a major expansion, opening a flagship in NYC this year and presenting during London's Fashion Week in February. The Canadian model will not only be the face of the campaign as she will also sport the role of an ambassador. Sass & Bide gave us a sneak peek at the project that hasn't been revealed yet, with an image of the campaign, photographed by Angelo Pennetta. Starting Monday, Rocha will take over the brands online presence for five days, on Facebook, Twitter, Instgram, Pinterest and Tumblr. The campaign will feature the model's daily going ons, snaped and shared by herself, and also some self-styled shots of herself in the brands Spring Loveshady collection with fans across platforms.
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